Team
Ulrich Svarrer
CEO & Founder
Ulrich stiftede Bonzer i 2017, og sidder i dag som Founder & CEO i vores group bestående af Danmark, Sverige og Norge. Ulrich har en bred erfaring inden for marketing, og har hjulpet flere større virksomheder med deres marketing og go-to-market strategi. Til dagligt driver han bureauet sammen med den øvrige ledelse, og arbejder også direkte med nogle af vores kunder.
Markets
- Denmark
- Sweden
- Norway
Cases
Blog posts
Technical SEO
The Importance of Canonical Tags for SEO
Canonical tags, also known as "rel canonical," are HTML attributes that tell search engines which version of a webpage to index. They are used to prevent duplicate content issues, which can negatively impact your website's search engine rankings.
Technical SEO
Why Clean and Valid HTML Code is Important for SEO
One important factor that can affect your website's search engine performance is the quality of your HTML code. This is why it's one of the important focus areas when doing technical SEO.
Technical SEO
What is a robots.txt file and why is it important?
In simple terms, a robots.txt file is a text file that is used to instruct web crawlers (also known as "bots" or "spiders") on how to crawl and index the pages on your website.
Technical SEO
What are XML Sitemaps and Why are They Important for SEO?
An XML sitemap is a file that lists all of the pages on your website in a structured format. XML stands for Extensible Markup Language, which is a type of code used to define and organize data.
Technical SEO
How to Use Alt Text for Images: A Guide for SEO and Accessibility
Alt text (alternative text), also known as "alt tags" or "alt descriptions," is a piece of HTML code that is used to describe the content of an image on a webpage.
Technical SEO
Why Better User Experience is Key for SEO Success
Did you know that user experience (UX) also plays a major role in your SEO efforts? In this blog post, we'll explore why better UX is key for SEO success and provide practical tips for improving your website's UX.
Technical SEO
Why Faster Page Load Times Matter for SEO
Page load time is the amount of time it takes for a webpage to fully display its content. This includes the time it takes to download the HTML, CSS, and JavaScript files that make up the webpage, as well as any additional resources like images and videos.
Technical SEO
Crawlability: Understanding Its Importance
Crawlability refers to the ability of search engines to discover and access the pages on a website. When a search engine's crawlers, also known as spiders or bots, visit a website, they follow links on the site to discover new pages and index them in their databases. This process is called crawling.
Technical SEO
Why Descriptive and Keyword-Rich URLs Are Essential for SEO
For search engines, URLs are an important source of information about the content of a webpage. They use the words and phrases in a URL to understand the topic and context of a page, which helps them determine its relevance and value to users. This is why it's important to use descriptive and keyword-rich URLs that accurately reflect the content of your pages.
Technical SEO
The Importance of Clean and Simple Website Structure for SEO
A clean and simple website structure has several benefits for both users and search engines. For users, it allows for easier navigation and a better user experience. When users can easily find the information they're looking for, they're more likely to stay on your website longer and explore more of your content.
Technical SEO
Mobile-Friendly Websites and SEO: Why It Matters
A mobile-friendly website is a website that is optimized for viewing on mobile devices, such as smartphones and tablets. This means that the website's layout and design automatically adjusts to fit the smaller screen size of a mobile device, making it easier for users to navigate and read the content.
Technical SEO
Technical SEO: A Comprehensive Guide (17 best-practices)
Technical SEO is important because it helps search engines understand and index your website's content more effectively. This can lead to better visibility in search results and more organic traffic to your site. In addition, technical SEO can help improve the user experience of your website by making it faster and easier to navigate.
SEO
What Are Topic Clusters and Why Are They Important for SEO?
Topic clusters are groups of related content that revolve around a specific main topic, also known as a "pillar" page.
SEO
The 8 Best Tools for Successful Link Building
In this blog post, we'll introduce you to 8 of the best tools for link building. These tools will help you find potential link opportunities, analyze your competitors' backlinks, and track your progress.
SEO
Creating a Winning Keyword Research Template for SEO Success
A keyword research template is a useful tool for organizing and prioritizing your keyword choices. It can help you to identify the best keywords to target, and can also help you to track your progress over time.
SEO
Optimizing Your E-Commerce Product Pages for SEO Success
In this post, we'll give you a step-by-step guide to optimizing your e-commerce product pages for SEO success.
Technical SEO
How to Do a Website Audit: The 5 Essential Steps
A website audit is a comprehensive analysis of your website's structure, content, and performance. It's essentially a "health check".
Content
How to Write a Blog Post Outline
Creating a well-structured outline is an essential step in the blog post writing process. Not only does it help save time and improve the quality of the final post, but it also provides a roadmap for the post's content and structure.
CMS
Squarespace SEO: Technical Tips for Improving Your Site’s Search Engine Performance
In this post, we'll cover the key SEO considerations for Squarespace sites and offer practical tips for optimizing your site for search engines.
CMS
7 Tips for Optimizing Your Magento Store for SEO
If you're using the Magento platform for your e-commerce store, you may be wondering how you can optimize it for better SEO.
SEO
How to Create a Content Strategy with the Pillar-Cluster Framework (step-by-step)
Are you struggling to create a content strategy that drives results for your business? The pillar/cluster framework can help.
CMS
7 Essential Tips for Boosting Your Shopify Store’s SEO
In this post, we'll share seven essential tips for boosting your Shopify SEO and increasing your search engine rankings. From keyword research to backlink building, these strategies will help you get more visibility and drive more sales for your business.
CMS
Maximizing Your WordPress Website for SEO Success: 5 Essential Tips
Get the most out of your WordPress website by following these 5 essential SEO tips. From keyword optimization to creating a sitemap, this post covers everything you need to know to improve your site's search engine rankings and drive more traffic.
CMS
How to Choose the Right Content Management System (for good SEO)
Are you a marketing professional looking to improve your website's search engine performance? In this blog post, we explore the different types of Content Management Systems and provide tips on how to choose the right one for your business's SEO needs. From flexible, user-friendly CMSs to ecommerce CMSs and customizable CMSs, we cover the key features and trends to consider when selecting a Content Management System for your business.
CMS
The Importance of SEO for Webflow Sites
Webflow, a popular website builder and CMS, is a great option for creating visually appealing and functional websites.
Research
Tracking and Analyzing Your SEO Performance
If you're a business owner or marketer, you've likely heard of SEO (Search Engine Optimization) and know that it's important for your website's success. But do you know how to track and analyze your SEO performance?
SEO
SEO tools and resources for beginners
Are you new to SEO and looking for the best tools and resources to help you improve your website's ranking in search engine results? In this blog post, we explore some of the best options for beginners, including keyword research tools, SEO analysis and audit tools, and educational and training resources. By using these tools and resources, you can get started on the right track and improve the visibility and performance of your website.
Research
The Top 55 SEO Statistics Every Marketer Needs to Know
Boost your search engine rankings with these 55 mind-blowing SEO statistics! From the impact of page speed and mobile-friendliness on conversion rates, to the power of keywords and backlinks in boosting search engine rankings, these statistics will give you a better understanding of what it takes to succeed with SEO.
SEO
Local SEO: How to Optimize Your Business for Local Search
Learn how to improve your local SEO and increase online visibility and engagement for your business.
Link building
The Role of Backlinks in SEO
Backlinks, also known as inbound links or incoming links, are links from other websites to your website. These links are an important factor in search engine optimization (SEO), as they help search engines understand the relevance and authority of your website.
Content
On-page SEO: Optimizing your website’s content and structure
On-page SEO is an essential part of any successful search engine optimization (SEO) strategy. It involves optimizing the content and structure of your website in order to improve its ranking in search engine results and make it more visible to potential visitors.
Content
The Ultimate Guide to Creating High-Quality Content
Learn how to create high-quality content that drives traffic, engagement, and conversions for your website. This post provides a comprehensive overview of high-quality content, including its characteristics, benefits, and tips on how to create it. Discover how to conduct research, develop an outline, write engaging content, and optimize it for search engines, to create content that stands out from the competition and helps you achieve your business goals.
SEO
8 Essential Tips for Developing a Winning SEO Strategy (step-by-step)
Are you looking to improve your website's search engine rankings? If so, then you need a winning SEO strategy.
Research
The Essential Guide to Conducting Keyword Research for Your Website
Learn why keyword research is important for search engine optimization and get tips on how to conduct effective keyword research, prioritize keywords, and use long-tail keywords to drive targeted traffic to your website.
Company news and press
Ch-Ch-Changes: Bonzer’s new brand identity
At Bonzer, we've changed our brand identity. Read more about it right here | Bonzer